MG Lordly Associates Inc.


Michael Lordly

Michael LordlyFrom an award-winning architect of buildings to an award-winning builder of websites, Michael's passion for design and user experience provides the guiding vision and focus for lordlyassociates's customer-centric, goal-driven approach to Internet development.

Since the mid-1990s, Michael has helped many of Canada’s leading organizations design effective strategies for creating or extending their services online. He draws on his years of architectural experience gained in Vancouver, Toronto, Vienna and Tokyo, to fuse design, technology, and a keen awareness of user needs in the creation of superior online solutions. Playing the architect's role of integrator and mediator, he is known for his unique capability to understand and view projects holistically. His background gives him a solid understanding of project process, which he has shaped into an systematic methodology for Web development.

Prior to founding lordlyassociates, Michael was co-founder and principal of a Toronto-based startup developing consumer communications for the healthcare market. He was and remains an outspoken proponent for building sites that recognize the individual user and enhance their online experience. He has been at the leading edge of Internet design since his pioneering work on the highly acclaimed Sympatico HealthyWay consumer health portal.

Michael has provided strategic, IA, and UX solutions for a wide range of notable Canadian organizations, including communications giants Rogers and Bell, the CIBC and RBC, OLG, Enbridge, Air Canada, Luminato, business and professional services companies Grant Thornton LLP, HKMB Hub, Ceridian and Verity International, as well as leading health organizations and not-for-profits.